Why is Search Engine Optimisation so Important?
Search engine optimisation (SEO) is quickly becoming the most widely-used marketing approach for businesses of all industries across the UK and around the globe. It is the most efficient and most cost-effective marketing technique because it brings active leads from your target audience to your website who are specifically looking for what you have to offer.
What you can expect from SEOhaus and your Search Engine Optimisation Campaign:
Although there are other SEO firms who can implement a plan to increase your sales, no others are empowered with the extensive knowledge and experience that SEOhaus uses for clients’ benefit. With thousands of websites going live every day (some of which will become your competitors), you need to have the best SEO company working to not only get your site to the top of the search engine results pages, but to maintain those rankings as well.
Business owners who go with other search engine optimisation companies in the UK get exactly what they pay for. With SEOhaus working for you, you get what you pay for and more. You can expect a perfectly optimised website, an increase in targeted Web traffic, a notable and powerful Web presence and the satisfaction and security of knowing that you have the top SEO consultants in the world working for you right here in the UK.
If you want to win the Internet’s Popularity Contest, you need the best SEO in the UK
There is no question that earning the top spot in the search engine results pages (SERPs) is a popularity contest. Just like any contest, you have to win the “judges” over in order to gain their support. Businesses in the UK need an SEO company working for them that knows exactly how to win over those judges, those target audience members:
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According to ITU, there were 15,400,000 people in the UK (26.2%) in the year 2000 who were regular Internet users. In 2010, that number had skyrocketed to 51,442,100, or 82.5% of the UK population.
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According to Nielsen/Netratings, the most important features of search engines were, in order:
-Can Find Relevant Information
-Can Get Credible Results
-Get Results Quickly
-Has an Easy to Use Interface
-Is Well-known
-Has Cool Design
What does this mean for you? It means that if your website doesn’t have what search engines “like” (relevant information, credible content, the perfect target keywords in your content and tags, etc.), your website is potentially going to only ever be seen by 0% of the Internet population!
At the same token, if your site has the qualities and features that both search engines and Internet users are looking for, your website will shoot straight to the top. We at SEOhaus know exactly what users and search engines value the most in a website.
What your Target Audience wants from your Website
A recent study by AtHeath found that the features and functions that users value the most in a website include (in order of % of population who named each feature as most important):
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Accurate Information (52.2% ranked it most important)
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Easy Navigation (39.5% ranked it most important)
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Robust Search Capabilities (35.2% ranked it most important)
As you can see, no major percentage of those surveyed ranked “pretty design” or “availability of free content” as the most important feature to them. If your current UK search engine optimisation company is focused on the colours and attractiveness of your website rather than the relevant content and easy navigation, it’s time to give SEOhaus a call!
What will SEOhaus do for your UK Search Engine Optimisation Campaign?
Our specialists here at SEOhaus work consistently to stay on top of SEO trends and Internet marketing techniques and tactics; we don’t come up with a plan and re-work the same methods month after month or year after year like many other search engine optimisation companies in the UK do. SEO is an ever-changing arena, and only the best companies are going to focus their drive on keeping up with those changes.
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We offer several different customised packages for clients with budgets of all sizes, in all industries
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We specialise in dozens of different industries, from real estate to dentistry, entertainment to housecleaning services
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We do complete market analyses and intense keyword research on a regular basis to ensure that what we are focusing on is always on target for optimisation.
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SEOhaus diligently and consistently fixes your site links and works to remove any and all SEO roadblocks that may be hampering your rankings on the search engines.
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Our writers optimise your site content to include vital keywords and relevant information that your target audience is searching for.
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Our account managers use reports that are run daily by our analytics team to ensure that everything is in order and remains in order for the best results.
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Your UK website is promoted and linked, creating and ultimately maintaining a strong and profitable online presence.
With the number of total Top Ten placements for our clients surpassing 302,500 to date, our success speaks volumes about the care, dedication and passion SEOhaus incorporates into every single client’s SEO campaign. We offer development and marketing packages for non-profit organisations at no cost.
Our marketing perspective delivers traffic as well as hard revenue results. We don’t stop when clients reach the first page of search engines.
SEOhaus makes sure that your website has what compels visitors to visit your site, click through it and ultimately act to buy. Call your UK Search Engine Optimisation specialists at SEOhaus today to launch the most successful SEO campaign your company will ever engage in. |
